Every passing second steals away a football field’s worth of precious forest, and nearly a million trees bow down daily for the sake of toilet paper. We refused to contribute to this alarming problem. Instead, we chose to be the solution, fashioning our toilet rolls with the remarkable fibre of sugarcane.
Sugarcane’s story is truly extraordinary. Once matured, the cane is cut and sent to the mill, where it’s pressed for its sugar juice. While this juice becomes the sugar we enjoy daily, it leaves behind bagasse and cane, once a source of toxic “black snow” from burning. We’ve turned this waste into a beautiful solution, crafting super soft, sugar-white toilet tissue for the world.
These amazing soft and strong toilet rolls feature extra-large 3-ply sheets, offering a huge 30 metres of heavenly tissue per roll. Twice the length of standard toilet rolls, they dissolve quicker than traditional paper, ensuring they never cause blockages and breaking down in just 4 seconds.
Individually wrapped in attractive kraft paper with a choice of three colors and wrapped around recycled cardboard cores, our toilet rolls are a delightful addition to your bathroom. Delivery is eco-friendly too – in 100% recycled cardboard cartons, and shipping is not just fast, but also carbon neutral.
But the story doesn’t end there. For every carton you purchase, we plant a fruit tree in Malawi, Africa, partnering with Ripple Africa. This simple act helps communities grow their own fruit, feed their families, and believe in a brighter future. Join us in making a positive impact, one sugarcane roll at a time.




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